Course Objective
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Formulate and execute strategic plans to meet objectives
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Apply strategy planning processes at an organisational and department level
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Assess the business environment through SWOT analysis
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Identify strategic options for long-term competitive advantage
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Implement strategies to deliver results
Course outline
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Fundamentals of Strategic Planning
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Defining strategy
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Components of strategy
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Discovering why strategies fail
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Clarifying your organization's mission, vision and core competencies
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The benefits of strategic planning
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The need for strategic planning
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Assessing tools and processes for strategic planning
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Developing the Strategy
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Ensuring organizational capabilities are appropriate for the strategic environment
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Analyzing how competitive and other environmental factors shape strategy
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Determining the impact of operating and remote environments
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Assessing the external environment for individual departments
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Identifying your customers and their needs
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Assessing external forces
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Analyzing your operating and external environment
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Initiating a SWOT analysis
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Prioritising opportunities and threats
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Categorising the external environment with checklists
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Auditing internal capabilities
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Identifying strengths by business function
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Recognising vulnerabilities
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Expanding the SWOT analysis
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Identifying Strategic Options
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Evaluating factors for choosing strategy
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Mapping strategies to product or market life cycle
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Aligning strategies with capabilities of the organization
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Choosing strategies to meet stakeholder expectations
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Selecting appropriate strategic models
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Identifying sources of competitive advantage
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Implications of growth and diversification strategies
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Global strategies for sourcing, operations and marketing
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Formulating Your Strategic Plan
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Considering strategic planning approaches
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Issue-centric, Entrepreneurial and Holistic planning
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Assessing organizational readiness
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Building the plan
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Key components of a strategic plan
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Operational sing the strategic plan
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Identifying opportunities with portfolio management and gap analysis techniques
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Linking strategy to actions
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Aligning strategy with six key organizational factors
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Identifying gaps between current and needed capabilities
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Establishing appropriate objectives and milestones
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Managing culture, human resources, skills, processes and structure for strategy execution
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Initiating programmes and projects for implementing strategy
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Executing Your Strategy for Success
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Managing stakeholder expectations
Establishing effective communication mechanisms
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Aligning culture to strategic direction
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Linking rewards to performance
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Managing the inevitable change
Maximizing results with applied processes
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Connecting people to the execution of strategy
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Establishing and maintaining communications
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Designing effective information systems
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Organizing to execute in line with strategy
Monitoring and Controlling Implementation
Establishing Key Performance Indicators (KPIs)
Setting up metrics to measure performance
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Monitoring progress with dashboards
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Deploying Balanced Scorecards
Dimensions of strategic control
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Detecting changes in assumptions
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Coping with a dynamic environment
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Adjusting for unanticipated events
Who Can Benefit?
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Managers, directors, supervisor business analysts and anyone involved in planning and/or implementing strategies for business units and organizations.